Jon Vroman
FreshBiz testimonial
Experience entrepreneurial thinking through play, then connect what happens in the game directly to how your team works.
FreshBiz is a facilitated business game that turns entrepreneurial thinking into something your team can actually experience.
People play, make decisions, collaborate, compete, miss opportunities and discover new ones. The game becomes a mirror for how the team thinks and behaves, and the debrief turns that experience into practical insight.

From corporate executives and entrepreneurs to MBA students, FreshBiz has brought people together to explore a different way of thinking, playing and doing business.
A closer look at FreshBiz workshops, the game, the energy in the room and the thinking behind the experience.
The workshop moves through three simple stages so people do not just hear a new idea. They experience it, reflect on it and connect it to real work.
A short introduction sets up the rules, the business environment and the challenge ahead.
Around 90 minutes of immersive gameplay where teams collaborate, manage resources, spot opportunities and experiment with new strategies.
The final hour turns the game into insight: what patterns appeared, what opportunities were missed and what changes when you bring those lessons back to work.
FreshBiz gives teams a safe place to practice the behaviors organizations usually ask for in theory.
See where competition blocks value and practice creating outcomes with other people.
02Use constraints, relationships and overlooked resources in more imaginative ways.
03Challenge familiar assumptions and discover different approaches to the same business reality.
Train attention to notice openings, resources and possibilities that are easy to miss.
Hear how the FreshBiz experience shifts perspective.
FreshBiz testimonial
A selection of FreshBiz video testimonials from participants and collaborators. These are older recordings, but the experiences and reactions are still useful proof of what happens in the room.
FreshBiz testimonial
FreshBiz testimonial
FreshBiz story
Workshops with teams, leaders and entrepreneurs in different organizations and countries.
FreshBiz has been used with teams and leaders around the world.
FreshBiz shifts the mindset. These two paths turn that shift into everyday habit and a lasting place to build.
01 / Digital PracticeShort, recurring FreshBiz play online inside Vibe Village, so new behaviors stick.
02 / Village LabAn ongoing innovation lab where teams turn ideas into real projects together.
Tell us about the team, group size, location and what you want the experience to unlock. We will recommend the right format.